Live Webcast: Apigee and Saggezza

Redefine Omni-Channel Retailing - Harness the Power of APIs

Thursday, February 21, 11:00am PT / 2:00pm ET 

The power shift in retail towards the connected customer is complete! Are you innovating across digital channels and increasing channel conversion and loyalty? Retailers' omni-channel vision of providing a unified experience across all customer touch points needs to become a reality - and quickly!

Join Balaji TT of Saggezza and Ed Anuff of Apigee for a discussion of omni-channel trends, the associated business imperatives, and the requirements for API-enabled retail.

Join for a Demo and Discussion:

  • The new mobile and social commerce paradigm - what it means for retailers in 2013
  • Leveraging APIs to make the omni-channel vision a reality
  • Optimizing data for interactions in a new world of omni-channel customer experiences


If you can't make to the live webcast, register below and we'll send you a video recording with slides.

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Ed Anuff

Balaji TT



Ed is a respected technologist and a proven innovator. Prior to starting Usergrid, he was most recently executive VP and GM of Six Apart. Besides co-founding Widgetbox and Epicentric, Ed was also responsible for the launch of HotBot, one of web search engines, when he was an executive at Wired.

Balaji is CTO at Saggezza. He is responsible for crafting Saggezza’s solution offerings. He also owns sifting sifting through the technology babble and identifying the technologies and platforms that will emerge as the viable enterprise computing platforms of the next innovation cycle. Before Saggezza, Balaji ran a consulting business for 7 years, during which time he served in roles including CTO and Director of Product Management with several technology startups. Previously, he was Sr. VP of Technology at Cymbal (sold to Patni). In his 16+ years in Silicon Valley he has led strategic engagements for Netscape, Ariba, Selectica, TIBCO, Motorola, Cisco, HP, Alcatel Lucent and Blockbuster and co-founded four tech startups in the Consumer Internet, Enterprise Software and Services space.